by admin | Dec 2, 2024 | advertising, AI, artificial intelligence, Internet News, marketing, News, Social media, The Conversation
Artificial intelligence (AI) is revolutionizing the way companies market their products, enabling them to target consumers in personalized and interactive ways that not long ago seemed like the realm of science fiction. Marketers use AI-powered algorithms to scour... by admin | Dec 1, 2023 | 2024, Business, Business News, marketing, News, South Africa, Stuff Guides
As 2023 winds down and we start to think about 2024, it can help to stay informed about the latest visual trends that could shape marketing strategies and other creative endeavours in the coming year. Being aware of these trends can give your brand an edge when... by admin | Oct 24, 2023 | Business, Business News, IMM Conference, marketing, News
To stay competitive, today’s marketers need to embrace technology, and that’s precisely what the 2023 Institute of Marketing Management (IMM) Conference aims to explore. Taking place in the bustling suburb of Parktown in Johannesburg in early November, this year’s IMM... by admin | Jan 24, 2023 | AI, ChatGPT, marketing, News, Other Tech News, research, The Conversation
The recent release of the ChatGPT chatbot in November 2022 has generated significant public interest. In essence, ChatGPT is an AI-powered chatbot allowing users to simulate human-like conversations with an AI. GPT stands for Generative Pre-trained Transformer, a...